Apparel, Events, and Hospitality Management (AESHM)

Apparel, Events, and Hospitality Management, otherwise known as AESHM,  is composed of three majors:

  • Apparel, Merchandising, and Design
  • Event Management
  • Hospitality Management 

Through each of these three programs, students gain skills and knowledge to help them succeed in the real world. In addition to coursework, they complete an internship that closely relates to their career aspirations.

Graduates of these programs are the managers of your favorite resorts, the designers of your best jeans, and the coordinators of lavish events.  From fine dining to fine apparel, our students, alumni, faculty, and staff have an eye for the original and a taste for quality.

Ranked as a top fashion merchandising and design school!

New 2016 rankings by Fashion School show we’re No. 1 in the Midwest for fashion merchandising, No. 2 among public schools and colleges, and No. 2 nationally.

In fashion design, we’re No. 2 in the Midwest, No. 3 among public schools and colleges, and No. 8 nationally.

AESHM Announcements

Des Moines Register interviews ISU alum Ryan Zies on ball cap fashion

Ryan Zies, an alum of Iowa State's Department of Apparel, Events, and Hospitality Management, was featured in a Des Moines Register article about ball caps and their frequent appearance in fashion trends across the country. Zies currently works as a fashion designer specializing in headgear in California, and has designed thousands of ball caps for multiple fashion labels. More>>.

Emma Bixenman shares her experience with The Fashion Show in student profile article

Emma, a sophomore in apparel, merchandising, and design, aspires to buy for a large apparel company. This year, Emma is a pop-up shop committee member for The Fashion Show 2017. When she isn’t studying, she enjoys going to brunch with friends, exploring Ames, and going to the gym. More>>.

Student profile features Samantha Shirazi

Samantha Shirazi, a sophomore in apparel, merchandising, and design, knows she wants to be buyer for an apparel company. When she isn't studying, she enjoys trying new recipes, baking, and participating in multiple student organizations. More>>.

AMD distance education students’ paper accepted to Global Fashion Management Conference

Gwendolyn Michel and Meegan Feori, both distance education graduate students in apparel, events, and hospitality management, will represent Iowa State at the 2017 Global Fashion Management Conference at Vienna with their paper, “The Stories We Wear: Mending and Blogging Patagonia Brand Apparel.” Michel and Feori worked with Professor Emeritus Mary Lynn Damhorst, Associate Professor Young-A Lee, and Professor Linda Niehm on the paper, and will travel to the University of Vienna July 6 to 9 for the conference.

Hospitality management students attend National Society of Minorities in Hospitality conference

Last weekend, four Iowa State students traveled to Jacksonville, Florida, for the National Society of Minorities in Hospitality's 28th annual conference. The students, all majoring in hospitality management, attended industry-sponsored workshops, networked with students across the country, and attended a career fair throughout the weekend conference. More>>.

Sara Marcketti to serve as president of the Costume Society of America

Sara Marcketti, a professor in apparel, events, and hospitality management, has been elected president of the Costume Society of America, a nonprofit organization that advances the global understanding of all aspects of dress and appearance. The leadership role is a six-year commitment. She is currently serving as president-elect, from 2016 to 2018. She will then serve as president for two years (2018 to 2020), then as past president for two years (2020 to 2022). More>>.

The Fashion Show surpasses $20,000 crowdfunding goal

The Fashion Show raised $22,344 from its monthlong crowdfunding campaign that ended Friday, surpassing its $20,000 goal. Thanks to the 224 donors who contributed. The Fashion Show 2017 has a theme called “Altered Aspects” and will be held at 7 p.m. April 8 at C.Y. Stephens Auditorium. The show, in its 35th year, is one of the largest student-run fashion shows in the nation with near sell-out attendance of 2,500 annually. It features more than 150 student-designed garments on the runway and in the mounted exhibitions. Pre-sales of tickets to The Fashion Show for those who generously donated through FundISU begin Monday, March 6. Public ticket sales begin Monday, March 20. Tickets are $15 for students, and $15 to $30 for adults through the Iowa State Center box office. There will be a $2 per ticket discount for six or more tickets. They can also be purchased online through Ticketmaster for $28.65. More>>.

Allison Cherry shares passion for fashion in student profile

Allison is a sophomore in apparel, merchandising, and design with an emphasis in product development. She plans to make a name for herself in the fashion world. When she isn’t studying she enjoys reading novels, road-tripping with friends, and watching Netflix. More>>.

KETV in Omaha features Iowa State alum Liz Scarpino

KETV in Omaha featured Liz Scarpino, an 2015 graduate in apparel, merchandising, and design, in a video segment discussing survivors of cancer and other obstacles participating in Omaha Fashion Week. Scarpino's original clothing line, "Single Handedly Liz," was presented at Omaha Fashion Week 2017. The name of Scarpino's line references the paralysis of her right arm, caused by a Brachial Plexus Birth Injury. More>>.

Iowa State Daily features Sarah Mader in Omaha Fashion Week article

TSarah Mader, a senior in apparel, merchandising, and design, will showcase her original clothing line as one of the chosen student designers at Omaha Fashion Week. The Iowa State Daily featured Mader's experience in the apparel, merchandising, and design program and her designs, which are inspired from her study abroad trip to Spain and Morocco. More>>.

AESHM News Stories from the College of Human Sciences

Human sciences students spend their spring break serving others
Sixteen College of Human Sciences students were among 59 from Iowa State University who spent their spring break doing service projects aimed at helping those in need.
The Fashion Show receives its largest endowment
A $100,000 gift from Iowa State alumna Ana Hays McCracken is the largest endowment received to date by The Fashion Show. It will provide monetary awards each year to the show's student producers.
Service learning expands to making shorts for South African boys
Iowa State University students in an introductory apparel construction class are using their newly learned skills to make shorts for boys in South Africa.
Iowa State well-represented at Omaha Fashion Week
Iowa State University senior Sarah Mader and alumnae Elizabeth Scarpino and Hannah Swanson are among 17 fashion designers who will show their collections at Omaha Fashion Week.
Exhibit celebrates Textiles and Clothing Museum’s 10th anniversary
Iowa State’s Textiles and Clothing Museum celebrates 10 years with a special exhibit featuring objects selected by faculty and staff.
Human sciences students call work with Dance Marathon “life-changing”
Students are taking their passion for helping people to make a difference in the lives of children with life-threatening illnesses, as leaders of this year's Dance Marathon.
Field experiences run gamut from Disney parks to Des Moines hotels
For Jon Bond, a 2014 graduate in hospitality management, the Iowa State experience included following a famous mouse in the Disney College Program.
Iowa State alumnus opens flagship store in New York City
Huxley native Todd Snyder, one of Iowa State’s most celebrated and well-known menswear fashion designers, is inspiring students with the opening of his flagship store in New York City.
Students to receive special honors at fall College of Human Sciences convocation
The Iowa State University College of Human Sciences will recognize accomplishments of nearly 110 graduating students in a series of events Dec. 16 and 17.
Creating a space where students can be themselves
Carmen Flagge leads the College of Human Sciences' efforts to improve the Iowa State experience by enhancing an environment of diversity and inclusion.