Event Management

Event management is a growing career field. The U.S. Department of Labor, Bureau of Labor Statistics, reports demand for event managers is expected to grow 16 percent between 2008 and 2018. The Event Management major at Iowa State University is the only four-year accredited program of its kind in the state of Iowa and one of only a few in the Midwest.

Students in the Event Management major learn from the best. Our faculty members are experts in a wide range of areas related to hospitality, food service, catering, promotion, brand management, trend analysis, resource management, and finances.

Being on the ISU campus provides Event Management students with unique opportunities to gain valuable experience and internal internships:

  • Students can be involved with the annual ISU Fashion Show — one of the largest student-produced fashion shows in the nation.
  • Other opportunities to hone event planning skills include the athletics department, the alumni association, ISU Dining/catering, the Greek system, Dance Marathon, and VEISHEA.

Brochure

Curriculum requirements

4-year plans

Course syllabi

For current and recent class syllabus examples go to the Class Websites page for Apparel, Events, and Hospitality Management.

Course catalog

Minor

Event Management Minor Requirements

15 credits total

Required:

  • EVENT 271: Public Relations & Event Management (3 credits)
  • EVENT 371x: Conference & Meeting Planning (3 credits)
  • EVENT 471: Special Events Coordination (3 credits)
  • 271 371 471

Select a balance from:

  • AESHM 287: Principles of Mgmt. in Human Sciences (3 credits)
  • AESHM 311: Seminar on Careers & Internships (1 credit)
  • AESHM 340: Marketing Strategies 3 credits)
  • AESHM 342: Aesthetics of Consumer Experience (3 credits)
  • AESHM 470: Internship 3-6 credits) (311 pre-req)
  • AESHM 474: Entrepreneurship in Human Sciences (3 credits)

Scholarships

Learning communities

Incoming Event Management students can participate in the following learning communities:

Directions

Adult Non-traditional Students (ANTS)

Related majors and minors

Honors

Eligible AESHM students can participate in an honors program that is administered by both Iowa State University and the College of Human Sciences.

Facilities

Joan Bice Underwood Tearoom is a teaching operation within the Hotel, Restaurant, and Institution Management program.

Faculty and Staff

More information on the Event Management major:

Careers and internships

Organizations and events