Project Goals
Our three-year project helps prepare students to enhance competitiveness of rural businesses through application of Experience Economy (EE) business strategies to add value for customers.

  Experience Economy Strategies : Adding Value through the 4E's

“engaging performances”

“enhanced knowledge or skills involving products”
 

"enriched, unique physical setting"

"immersed as a participant in a different time or space"
 
 
     
  Goals Of This Website  
       
 

Provide an introduction to Experience Economy concepts and strategies for students, instructors, and business owners

 

 
 

Provide small rural business owners with Experience Economy information, strategies, and resources to increase their competitive options

 

 
 

Provide a model for instructors that illustrates how the Experience Economy approach can be used to enhance Family and Consumer Sciences curriculum

 

 
 

Provide instructors/students with course learning modules grounded in Experience Economy Concepts, including: syllabi, projects, and examples of student work for incorporating in courses