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Enhance Student Learning
Through a synthesis of multidisciplinary conceptual and
empirical approaches
By helping rural entrepreneurs enhance sustainability of
their businesses
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Implement
Sustainability Plans and Internships
Help rural
entrepreneurs enhance experiential value for their
businesses
Apply knowledge
and creativity to plans and activities
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Enrich Entrepreneurship and Service
Learning
Create business opportunities by
identifying and offering new value to consumers
Build knowledge and collaboration with
rural lifestyle businesses
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Apply the
Experience Economy to Rural Lifestyle Businesses
Provide
entrepreneurs with a framework for identifying and
creating new values
Improve business
by adding education, entertainment, esthetic, and
escapist values
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Enrich learning through
value-added product redesign and merchandising |
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Enrich learning through
value-added place (setting) redesign
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Enrich learning
through value-added promotions redesign
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Enrich learning through
value-added redesign of people factors |
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TC 375 – visual merchandising & market research
TC 545 – esthetic design
HRI 340 – consumer research
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HRI 260 – destination marketing
TC 375 – merchandising physical environment
TC 545* – design of physical settings
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HRI 260 – destination positioning
HRI 340 – marketing plans
TC/HRI 477 – Effective Website design for marketin
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HRI 340 – service delivery plans
TC/HRI/HDFS 474* – design of experience
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