Faculty and Staff Directory » Thomas Schrier
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Title: Associate Professor
Department: Apparel, Events, and Hospitality Management
Office: 5 MacKay, Ames, IA 50011-1078
Phone number: +1 (515) 2943038
Email: schriert@iastate.edu
Research interests
- Consumer Intentions and Utilization of Technology
- Self-Service/Guest Empowerment Technologies
- Electronic Word of Mouth
- Website Design and Development
- Guest Loyalty and Satisfaction
- Hospitality Education Trends
- Attractions & Events Management
Published works
Current research projects
My research focuses on theoretical and applied technology issues. A few of my recent research projects examine theories for the implementation of self-service technologies, mobile applications, social media, and technology trends in the hospitality industry. I am also working on projects related to lodging operations. In addition to this I am conducting research in the area of theme park management and development.