Research news

Big data helps reveal use of hashtags in political consumerismAs social media increasingly becomes a vehicle for people to express their praise and discontent, an Iowa State University researcher is using big data to explore how hashtags play a role in the promotion of consumer decisions for ethical or political reasons.

SoJung Lee receives funding for research with the Club Managers Association of America
SoJung Lee, an assistant professor in apparel, events, and hospitality management, is awarded $2,500 from The Club Foundation to continue research focused on understanding the role of club members’ perceived value and psychological ownership to build membership satisfaction and loyalty. Using the concept of psychological ownership toward the club, Lee will measure club members’ behaviors, which will assist clubs in better retaining and creating loyal members in the club industry. Lee is the first faculty member to receive two awards from The Club foundation after previously receiving an award in 2016 as well.

Eric Olson, Lena Jeong receive funding, Gabrielle Evans to receive scholarship for research on reducing food waste
Assistant professors Eric D. Olson and EunHa "Lena" Jeong in apparel, events, and hospitality management and student Gabrielle Evans received $15,000 from the Society for Hospitality and Foodservice Management Foundation for their research project titled, “Using Advertising Message Framing to Reduce Food Waste and Convention and Events.” As part of this research project, student Gabrielle Evans will receive a $7,500 scholarship. The research team will employ The Joan Bice Underwood Tearoom as a research setting as part of the research project.

The College of Human Sciences is seeking proposals from untenured faculty members for research seed grants of up to $10,000
Untenured faculty members in the College of Human Sciences are invited to submit proposals for seed grants designed to help them develop as researchers. Apply online.

One-hour Researcher Guidebook webinars presented by University-Industry Demonstration Partnership kick off February 7
The seven free one-hour webinars for researchers and contract negotiators are designed to give you a competitive edge and provide you with insight to better navigate expectations when industry and university researchers collaborate. The webinars are hosted by the Office of Intellectual Property and Technology Transfer. Attend one or more sessions, but RSVP to at least one week in advance. Each session runs from noon to 1
15 p.m. at 1805 Collaboration Place in Ames, except on February 21, when it will be held in Room 6115 of Building 6 at the Research Park.

Museum exhibit explores clothing worn by Midwest LGBTQIA+ individualsSome like to appear more masculine. Others prefer a more feminine look.

But regardless of their preference, some Midwest women who identify themselves as LGBTQIA+ (lesbian, gay, bisexual, transgender, queer/questioning, intersex, asexual, and other) say they’ve struggled over the years with what to wear and how they are perceived.

Iowa State to showcase research about authentic food at international hospitality conferenceIowa State Fair food — ranging from corn dogs to pork chop on a stick — will be showcased as an example of “authentic food” at an upcoming international conference co-hosted by Iowa State University.

Carolyn Elbert, Stewart Burger, Eric Olson, Virigina Wangerin, Doreen Chung receive CHS Innovative Teaching Grants
The College of Human Sciences has awarded four 2017-2018 Innovative Teaching Grants to support development and delivery of innovative approaches to enhance student learning. Grant recipients are AESHM lecturers Carolyn Elbert and Stewart Burger for a new course focusing on non-alcoholic beverages and cafe operations, AESHM assistant professor Eric Olson for creation of a new online master's program in event management, FSHN clinical assistant professor Virginia Wangerin to successfully launch the new bachelor's degree in nursing program, and AESHM assistant professor Telin "Doreen" Chung for a new 500-level course focusing on Social Network Analysis, a research tool for understanding human interactions using big data techniques. The grants of up to $20,000 can be used over a period of two years.

Iowa State professor on team using big data to aid rural economic developmentAn Iowa State University professor is on a team of researchers using “big data,” or extremely large data sets, to match rural communities with businesses that would have the best likelihood of success in specific geographic areas.

Linda Niehm is awarded for business development research
Apparel, Events, and Hospitality Management professor Linda Niehm receives $40,000 from Texas A&M University as part of a larger USDA-NIFA rural development grant. This project uses data from restricted-access government databases and publically available data, to create algorithms that help researchers and practitioners more accurately estimate the sustainability of rural business establishments. The long-term goal is to spur economic growth by focusing entrepreneurial and business development efforts on industries with a high probability of success in specific rural areas.