The Fashion Show 2009 Exhibit

May 7 – August 28, 2009

Curated by Ashley Ratute and Tekara Stewart

The Fashion Show 2009 exhibit features the winning designs from the 27th annual fashion show produced by students in the Department of Apparel, Events, and Hospitality Management at Iowa State University. The winning garments represent the finest work of undergraduate and graduate students at ISU. Four nationally recognized judges in the textiles and clothing industry juried all designs submitted for inclusion in the annual fashion show. The garments were judged on creativity and technical construction.

Students submitted designs in the following categories:

  • Best in Show: Highest honors awarded to one garment or line by a designer
  • Accessories: Including hats and jewelry
  • Casual Wear: Garment intended for informal use
  • Children’s Wear: Garment or line for children
  • Designer Collection: A line or collection of garments with a similar theme or look
  • Evening Wear: Garment intended for non-casual events
  • Experimental: Garment using unusual materials and/or construction techniques
  • Graduate: Work submitted by graduate students within the T&C Program
  • Historic/Costume: Historical interpretation or garment meant for the stage
  • Portfolio: Portfolio of student designer’s inspiration and illustrations
  • Urban Wear: Garment with an edge
  • 2D/3D: Objects not intended for the runway

The Textiles and Clothing Fashion Show is one of Iowa State University’s most successful student produced events. The fashion show has been staged on the steps of MacKay Hall, in the MacKay Hall auditorium, and in Curtiss Hall. In 1989, the catwalk used for the show grew from five feet to twenty feet long. As the event continued to grow in audience and designer participation, the venues expanded as well. The fashion show moved to Fisher Theater in 2000. In 2005, the show moved to its current location, C.Y. Stephens Auditorium.

The 27th Annual Textiles and Clothing Fashion Show included the work of 50 student designers, 42 models, and over 200 garments. It was produced and promoted by AESHM 271/471, Public Relations and Event Management. The course synthesizes a number of important skills such as critical and creative thinking, negotiating, team work, delegating, and communication skills that are relevant to future careers in the apparel industry. Students in the class formed committees responsible for alumni relations, design, event management, fundraising, modeling, public relations, and set-tech. The producers oversaw the vision of the show with the assistance of the art director, assistant art directors, and treasurer.

Sponsors generously contributed to the award winners’ prizes. Sponsors included: Dean of the College of Human Sciences Dr. Pam White, Mike Fox of Fox Printing, Kelly Howard, Signify Promotions, Human Sciences Communications, Paula Correri, Brenda Mikel, Kathy Fell, Ann Ramsey, Fareway Grocery Store of Ames, Jimmy Johns, Brugers, Capanna Coffee, Alpha Copies, Club Element, Monster, Coldstone Creamery, Flatform, Country Inn & Suites, Hilton Garden Inn, Land’s End, Legends Bar & Grill, Studio 7 Salon and Spa, Bob Schellenberg, Mike Ferlazzo, Laura Dillavou, Kelly Hanfelt, The Iowa State Daily, Mary Kay Cosmetics, Estee Lauder, Clinique, Designer Bag Outlet, Sizzling Cabbana, Lyla’s, Bath & Body Works, Marc by Marc Jacobs, Pete Cutler, Derek Hunt, Joe Kutilek, The El Khatib Family, Steve Harder, DJ Rich B, Iowa State Univeristy Book Store, Baylie Swanberg, Cicely Jo Gordon, Chelsea Kumbera, Amber Smith, Steve Satterlee, Stephanie Vogel and Cubepasses, Garrett Cornelison, Tami Kuhn, Bookends Cafe, and Michael Dannunzio.

Exhibit curated by Ashley Ratute and Tekara Stewart with the assistance of Carmen Keist, Beatriz Saavedra, and Erica White. Special thanks to Natalie Sanger Gendle, Dr. Sara J. Kadolph, Dr. Sara B. Marcketti, Dr. Jean Parsons and selected students of AESHM 271/471 for assistance with the exhibit. Acknowledgements to the College of Human Sciences and the Apparel, Events, and Hospitality Department for support of this exhibit.